Helping
Companies Get More Customers and Keep Them.
Go-to-Market Strategy and Product Lifecycle Marketing with intelligent automation that turns prospects into lifelong customers.
15+
years expertise spanning across Fortune 100 enterprises and scaling companies
$107.3M+
revenue generated and retained through full-funnel marketing strategies
85%+
improvement in process efficiency gains
3-4x
increase engagement across the customer lifecycle, enhancing acquisition and retention
45-65%
reduction in customer acquisition costs through strategic channel optimization and conversion funnel improvements
HI THERE. I AM VANESSA PHILOGÈNE
Fractional Full-Funnel Marketing Leader & Growth Partner.
Storyteller.
Strategist.
Philogène Consulting Group transforms how tech companies bring products to market and drive profit.
We architect the complete customer experience to maximize lifetime value.
Go-to-market decisions ripple through adoption, engagement, and retention. Launch strategies either accelerate pipeline growth or create revenue leakage. Positioning choices determine not just who buys, but who stays, who grows, and who becomes your advocate.
We deploy intelligent automation to reveal customer patterns, identify expansion opportunities at scale, and dynamically optimize messaging across touchpoints.
Our GTM strategies deliver predictable, scalable revenue growth.
In an age where everyone has access to the same tools, the advantage goes to those who think bigger.

Leadership that understands both timeless strategy and tomorrow's possibilities.
Attract & Convert Your Best Customers
Optimize your market entry and conversion funnel to accelerate revenue growth
Protect & Grow Revenue
Retention programs and expansion strategies that maximize customer lifetime value
Accelerate Customer Success
Onboarding systems that get customers to value faster and reduce early churn for repeated business
Scale With Smart Automation
AI-powered systems that optimize your team and entire customer journey without adding headcount
Caroline Wright
Cisco | Webex
“Vanessa's drive for success, coupled with her passion for the customer experience and journey, significantly elevated our team's profile within Cisco Collaboration.”